PEST Analysis

PEST Analysis is used to assess the external factors to the current business situation. Often used with SWOT and Porter Five Forces.
Read more
Article

PEST


PEST Analysis is used to assess the external factors to the current business situation. Conjunction with SWOT analysis and Porter’s Five Forces allows gaining an even better picture.


Political

How can government regulations and legal factors influence the organization. Organizations need to be able to respond to the changes accordingly. Tax policy, labor law, environmental law, trade restrictions, tariffs.


Economic

What impact can economic issues have on the organization. Included factors can be broken down into macroeconomic and microeconomic factors. Economic growth, exchange rates, inflation rate, and interest rates.


Social

Outlook of the socio-economic environment of the market. Social factors have a direct effect on how marketers understand customers. Cultural aspects, population growth rate, age distribution, career attitudes.


Technological

The impact of technology on the product being introduced into a marketplace. New ways related to production, distribution or communication. Research and Development, automation, technology incentives and the rate of technological change.


Similar posters

CEDAR Feedback
CEDAR Feedback CEDAR is a structured feedback model providing coaching opportunities via repeated revisiting and readjusting of the feedback and the goals.
STATIK Kanban
STATIK Kanban The Systems Thinking Approach To Introducing Kanban (STATIK) is a repeatable way to start with Kanban resulting in continuous improvement.
Data Model Canvas
Data Model Canvas The Data Product Canvas is a framework for developing data products based organized into 10 blocks within 3 domain areas.
Kanban Practices
Kanban Practices Visualize Visualizing your work provides transparency, identifying the bottlenecks. Create cards for the items you work on. Think of the workflow – statuses that work items go through to make implicit policies explicit, which enable learning how the work works. Limit Work In Process Stop starting, start finishing. Limit the number of items being worked...
Theory Of Constraints
Theory Of Constraints The Theory of constraints says the throughput of any system is limited by at least one constraint slowing it down.
Classes of Service (CoS)
Classes of Service (CoS) Classes of service (CoS) provide a transparent way of categorizing the incoming work items and ensuring they are properly prioritized and governed to lead to meeting customer expectations. They enable managing risk, priorities, and cost of delay. Expedite High-priority items that should be worked on as soon as possible. Expedite class work items have critical...
Seven wastes of software development
Seven wastes of software development Similar to what TPS identified as seven categories of waste in manufacturing, also software development has its own wastes.
Core Kanban Practices
Core Kanban Practices One of the few rules or practices which are the foundation of Kanban are its 3 core practices: Visualize, Limit WIP, and Manage flow.
The prime directive of agile software development
The prime directive of agile software development Acronymat poster: The prime directive of agile software development - Never be blocked, the system must work all the time.
AIDAOR
AIDAOR The AIDAOR is a hierarchical model, where a persona moves through a series of cognitive steps before and after making a purchase decision.