SWOT and TOWS Analysis
SWOT and TOWS hand in hand. Strong and simple strategy planning tools to create 4 types of strategies based on the SWOT factors.
TOWS Matrix is a simple but effective technique that enables creating strategies based on the SWOT Analysis to create 4 types of strategies.
The SWOT analysis is a strong and simple strategy planning tool. It allows the combining of external, internal, helpful or harmful factors.